Smells Like Potential Virtual Run

Any Distance!


"I do love a locker room. It smells like potential." --Ted Lasso

The bib is real. The medal is real. The competition is real. Join us on our social media.

Run anytime, anywhere.

The Swag

Super Soft Short Sleeve Shirt | Custom Medal | Finisher's Certificate | Custom Spotify Playlist | Mustache Freebie

How To Participate

  • Step 1: Sign Up NOW!
  • Step 2: Refer your soccer lovin' friends
  • Step 3: Your Smells Like Potential swag will be shipped to you
  • Step 4: Open our Spotify "Smells Like Potential " playlist and/or
  • Step 5: Join our Strava group
  • Step 6: Run your race!
  • Step 7: Submit your times and share your favorite moments on social! Hashtag #SmellsLikePotential #RunProject

*Registered participants will receive their limited edition shirt and medal in the mail at the physical address they submit during the event registration process. Please note that your packets cannot be shipped to a PO Box or APO Box, and after three attempts to deliver your packet tot the address provided, no additional attempts will be made.